Ahead of Xbox briefing, Microsoft lead reportedly told staff "every screen is an Xbox" and stressed ambitions to be the number one cross-platform gaming company

Feb. 14, 2024



It sounds like consoles are just one piece of the Xbox strategy

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An internal Xbox meeting is continuing to generate headlines, as a new report on the event suggests thatMicrosoft’s gaming division aims to make “every screen” an Xbox.

The meeting, held on February 6, apparently saw Xbox bossesPhil Spencerand Sarah Bond address staff in the wake ofrumors that first-party games like Starfield and Indiana Jones would be going multiplatform. Now,Inversereports that Bond told those in attendance that “every screen is an Xbox,” illustrating the point by showing Xbox Game Pass titlePalworldon an array of tablets, TVs, and handheld devices.

This Inverse report comes from journalist Shannon Liao, who writes that “Bond spoke extensively about Xbox’s strategy of existing on multiple kinds of devices and greater ambitions of becoming the number one cross-platform gaming company.”

I mention Liao specifically because she wrote about this same meeting in anewsletter last week, reporting then thatSpencer told employees Xbox had no plans to get out of the console business. That’s still emphasized in this new report, but it seems Xbox consoles might become one smaller part of Microsoft’s overall gaming strategy. Which, honestly, you probably could’ve guessed after endeavors likeXbox Cloud Gaming.

The future of Xbox as a console platform has been the subject of no end of debate among the gaming community since those multiplatform rumors started swirling last week. Whatever the truth is, we’re apparently going tolearn more as part of an Xbox podcast featuring Phil Spenceron February 15.

There are still plenty ofupcoming Xbox Series X gamesto look forward to regardless of what happens next.

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