Take-Two’s CEO doesn’t think user-generated content is the future
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Take-Two head Strauss Zelnick was asked during an earnings call about the publisher’s attitude towards modding and user-generated content. “We’ve been very open-minded, and we certainly are very excited about many things that our users are delivering in their engagement with our titles and other people’s titles,” Zelnick said (as reported byPC Games Insider).
“Obviously, we’re excited about what we see in the modding for the community, for GTA, and we think that that’s pretty exciting. At the end of the day, entertainment companies need to bring great entertainment to consumers. That is the starting point,” Zelnick added.
However, the Take-Two CEO doesn’t believe that user-generated content is going to dominate the games industry. “I’m not a believer that the industry will turn into a UGC-driven industry. However, for certain titles, for example, Roblox, they are really more platforms than they are in digital entertainment titles.
“And I think this company, we pride ourselves on making the best entertainment of any sort on earth. And if consumers want to add to that and enhance that for their own use, generally speaking, we would like to enable that behaviour, generally speaking, protective of our intellectual property,” Zelnick concluded.
Former Rockstar dev says keep those GTA 6 expectations in check as “technology is moving much slower,” so we may not see something like the “jump” from San Andreas to GTA 4.
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