Rockstar is "seeking perfection" for GTA 6 and will release it when it's "optimized creatively"

Feb. 8, 2024

“This company errs on the side of perfection”

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

“We’re seeking perfection, and when we feel we’ve optimized creatively, that’s the time to release,” Strauss Zelnick, CEO of Rockstar parent company Take-Two, said to an investor asking how the publisher decides when release a game like GTA 6. Zelnick went on to assure investors that “we’re all in this together,” and that devs and executives both have financial incentives to ensure that development doesn’t drag on forever.

“There is inherent tension, potentially, between getting something to market and creating perfection,” Zelnick said, “but this company errs on the side of perfection.”

In response to another investor, Zelnick said that compared to GTA 5, “our sense is that the anticipation [for GTA 6] is much higher - much, much higher. On the other hand, you know, 195 million units [of GTA 5 sold] to date is nothing to sneeze at. We stop well short of making predictions about how the title will do, but clearly anticipation is running very, very high.”

After threatening Rockstar with a $10m lawsuit, the Florida Joker parodied in the GTA 6 trailer now wants to voice the character instead.

Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

Open-world dress-up game Infinity Nikki is serious business – so serious its devs have already banned over 80 accounts for cheating: “We implore all Stylists to adhere to the game rules”

Hideo Kojima seems to be testing Death Stranding 2, but it’s not going well: “I fell asleep twice while on a delivery and ran the vehicle into a cliff”

28 Years Later gets a creepy first trailer as Aaron Taylor-Johnson and Jodie Comer survive a zombie apocalypse